عن كتاب European Commission Directorate General for Health and Food Safety Study on food intended for Sportspeople:
European Commission
Directorate General for Health and Food Safety
Study on food intended for
Sportspeople
Final Report
Framework Contract for evaluation
and evaluation related services - Lot 3: Food Chain
Submitted by:
FCEC
Contact for this assignment:
Dr Dylan Bradley
S
S1. EXECUTIVE SUMMARY..............................................................................................III
1 INTRODUCTION ..................................................................................................... 1
1.1 Context.......................................................................................................... 1
1.2 Methodology................................................................................................... 1
1.2.1 Structuring............................................................................................1
1.2.2 Observing.............................................................................................2
1.2.3 Analysis................................................................................................3
1.2.4 Reporting..............................................................................................3
2 KEY DEFINITIONS FOR THIS STUDY ......................................................................... 4
2.1 Definition of sportsfood .................................................................................... 4
2.2 Formal definitions for this study ........................................................................ 4
3 THEME 1: THE CURRENT MARKET FOR FISP .............................................................. 6
3.1 FISP on the market.......................................................................................... 6
3.1.1 A1 Products on the market...................................................................6
3.1.2 A2 Ingredients....................................................................................18
3.1.3 A3 Price .............................................................................................23
3.2 Operators and market.....................................................................................25
3.2.1 A6 Market structure ...........................................................................25
3.2.2 A9 Economic opportunities ...............................................................33
3.2.3 A10 Innovation ..................................................................................34
3.2.4 A8 Trade ............................................................................................37
3.3 Consumers, distribution and marketing .............................................................48
3.3.1 A12 Identification of consumers........................................................48
3.3.2 A7 Distribution channels ...................................................................55
3.3.3 A11 Marketing techniques.................................................................59
3.3.4 A5 Claims ..........................................................................................63
3.3.5 A4 Foods not intended for sportspeople ............................................71
3.4 Legislation.....................................................................................................76
3.4.1 A13 National rules.............................................................................76
3.4.2 A14 Third country rules.....................................................................83
4 THEME 2: EVOLUTION OF THE MARKET AFTER 2016..................................................86
4.1 General evolution and internal market ..............................................................86
4.1.1 B1 General evolution .........................................................................86
4.1.2 B2 National legislation and internal market ......................................90
4.2 Operators and market impacts .........................................................................94
4.2.1 B4 Impacts on competitiveness and operator costs ...........................94
4.2.2 B6 SME consequences.......................................................................97
4.2.3 B5 Impacts on innovation ..................................................................98
4.2.4 B3 Impacts on trade .........................................................................101
4.3 Consumer impacts........................................................................................103
4.3.1 B8 Impacts on consumer choice and behaviour...............................103
4.3.2 B9 Impacts on consumer protection.................................................106
4.3.3 B7 Impacts on price .........................................................................108
4.4 Regulatory environment and competent authorities ..........................................110
4.4.1 B10 Impacts on the regulatory environment....................................110
4.4.2 B11 Impacts on Competent Authorities (CAs)................................116
5 BIBLIOGRAPHY .....................................